Gmail has an automated system that helps detect spam by identifying viruses and suspicious messages, finding patterns across messages, and learning from what Gmail users commonly mark as spam. Gmail’s junk mail algorithms are quite effective at filtering out unsolicited and unwanted junk email, automatically delivering it to recipients’ spam folders. Many complex factors contribute to a mail being marked as spam, including the content of the mail, the target of any links in it, the sending server's reputation, inconsistencies in headers, similar mails being marked as spam by other users, high probability in bayesian spam filtering etc.
Unfortunately, there are times when legitimate emails are marked as spam, even though the subscriber wanted to receive them, for eg., when an old friend emails you and your friend's address is not in your contacts. Also official communications from authorities or new business correspondences may be marked as spam. The messages marked as spam will be deleted automatically after 30 days. So, you will have to check your spam folder along with your inbox daily, or else you may miss an important communication.
Creating filters
You can create filters in Gmail to bye-pass spam folder for certain mails. You can create numerous conditions for filtering. But the best way is to filter all emails specifically addressed to you, to directly deliver it in your inbox. So, you can be assured that, if it was sent directly to you, you won't miss it.
Create Filters to turn off Gmail's spam filtering
Another way is to completely turn off spam filtering. This is the best solution if you don't receive much spam. All the mails will be delivered to your inbox.
You may get an error popup saying that such searches are not recommended as they will never match incoming email. Just ignore the error.
-- Purposefully send a test email that will be marked as spam
-- Advanced Gmail search operators
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